Out-of-home is experiencing a period of rapid transformation, making this the ideal moment to generate ideas that push the medium forward.
Your task is to create a groundbreaking creative and innovative out-of-home concept for one of your clients.
Keep in mind, your concept must make revolutionary use of the OOH environment while staying contextually relevant and activating audiences on-the-go.
Download the full briefing packet below. This includes helpful information about the challenge and the OOH landscape in the Netherlands.